Government and local authority
There are 46 UK government departments and 373 public bodies. (Source: gov.uk). If you add on the 400+ councils across the UK, the importance of the public sector becomes self-evident. With public sector spending under scrutiny, market research is an important tool to prove the worth of the services offered. (Source: Local Government Information Unit)
What can market research do?
Getting feedback and input from the public is vital to any service’s success. Past projects have included:
- Bench-marking and measuring the success of an urban regeneration scheme
Public sector and local government market research techniques
We offer many services to help local authorities and government departments. These range from observational research to focus groups, postal surveys to statistical analysis. Find out more in our Services section.
Case studies
Next steps
Would you like to discuss how we could help you? Email us at [email protected], call 0800 6523740 or fill in our enquiry form.
I’ve been using PCP for more than 15 years and have always been impressed by their professional service, attention to detail and flexibility. The team regularly goes out of their way to help meet tight deadlines and offer valuable advice.
Alistair Lockhart (Insight Director)Savvy, LeedsOur academic team at Northumbria have worked with PCP for seven years now, and I have always been thrilled with the service provided. What initially started as me requesting PCP to collect some data on my behalf has become a wider partnership which many academics take advantage of.
PCP have always been swift and reliable. Irrespective of the complexity of our requests these are handled with ease, providing credible data in good time and in a very accessible format. Their work has enabled multiple staff to achieve some very prestigious academic publications which is testimony to the rigour of PCP’s work. I would not hesitate to recommend them to any other academics looking for a cost-efficient means of accessing representative data.
Dr David Hart, Associate Professor in Marketing, Northumbria University