Sectors: Government & local authority

Government & Local Authority Market Research

Government and local authority

There are 46 UK government departments and 373 public bodies. (Source: If you add on the 400+ councils across the UK, the importance of the public sector becomes self-evident. With public sector spending under scrutiny, market research is an important tool to prove the worth of the services offered. (Source: Local Government Information Unit)

What can market research do?

Getting feedback and input from the public is vital to any service’s success. Past projects have included:

  • Bench-marking and measuring the success of an urban regeneration scheme

Public sector and local government market research techniques

We offer many services to help local authorities and government departments. These range from observational research to focus groups, postal surveys to statistical analysis. Find out more in our Services section.

Case studies

Next steps

Would you like to discuss how we could help you? Email us at [email protected], call 0800 6523740 or fill in our enquiry form.

  • The whole experience was completely painless. PCP didn’t just take the brief from me – they adapted my questionnaire, made some useful comments and were especially insightful with their conclusions. They are big enough to know what they are doing but small enough to give a really good personal service. I would give them 10 out 10. I will continue to use them and have already recommended them to others.

    Chris DavisCEO of Graduate Coach
  • Working with PCP is a pleasure – they are my ‘go to’ research company. I have worked with them for two years and nothing has ever been too much to ask. Peter in particular is always very helpful and happy to answer numerous questions. He always offers his expertise too so that you feel in safe hands throughout working with them. The whole team are polite, flexible and always happy to help. On many occasions I have given very tight deadlines and PCP has never let me down. I would definitely recommend working with them.

    Emma PrinceConsultant at Claremont Comms
  • We used PCP to collect a large bank of data for a project on charitable giving. From first contact through to delivery the service was reliable, fast and efficient. They clearly have a great understanding of the research process and were able to provide useful insights at every stage of the process. The end result was a high reliable dataset, delivered ahead of schedule, which has already put to good use in various projects.

    Dr David Hart (Principal Lecturer & Programme Director) Newcastle Business School, University of Northumbria
  • We have commissioned several surveys with PCP in the last few years. PCP are very flexible and able to meet tight deadlines. They always go the extra mile to ensure that we get what we need from each project.

    Alistair Lockhart (Insight Director)Get Savvy, Leeds

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